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A-Z organization of High-Level People-to-People Dialogue Forum

External Relations & International Trade
Public Relations
Areas of interest
Asia, Diplomacy, Events


Cambre was in 2012 tasked with organising the launch event of the China-EU High-Level People-to-People Dialogue Forum, a high-profile event which brought together more than 400 participants in a variety of formats.


Cambre was tasked by the Mission of the People’ s Republic of China to the European Union to coordinate the organisation and logistics for the launch of the China-EU High-Level People-to-People Dialogue Forum, organised by the Madariaga-College of Europe Foundation, Friends of Europe, the European University Association and the European Youth Forum, and supported by the Mission of the People’ s Republic of China to the European Union, the Embassy of the People’ s Republic of China to the Kingdom of Belgium, and the European Commission.

Cambre acted as event manager centralising the efforts of all parties, ensuring a seamless and successful event. The event included plenary sessions, workshops, a concert and various catering functions. The presence of Androulla Vassiliou, European Commissioner for Education, Culture, Multilingualism and Youth as well as Ms Liu Yandong, State Councillor of the People's Republic of China added stringent security requirements that Cambre supervised, together with the relevant protocol offices and Belgium’s national police.

In terms of logistics, Cambre notably coordinated all aspects: the venue, catering, security, interpreting, entertainment, furniture rentals, signage, AV, hostesses, registration and badging, speaker and moderator briefings, etc.). Cambre demonstrated sound project management, sensitivity to the specifics of the cultural environment we were operating in and capacity to flexibly and quickly adapt to changes.The event was very successful, with more than 400 people attending, and the client was satisfied that the event fulfilled its objective.

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